I’m going full tilt trying to get a Christmas inventory set up for either;
b. Local Crafts Fairs
c. Consignment shop
To break it down, they all have their pros and cons. Let’s start with Etsy.
~ Worldwide competition where items are offered for less than I can purchase the yarn, 1.8 million sellers as of 9/5/17, and monthly fees. This would seem to be a dismal market for a small crafts maker such as myself and I’ve read in more than one article that finding a niche market is what a successful entrepreneur does. I don’t do that. I make what moves me at that time. The are two things that offsets all this negativity is that it’s relatively cheap to sell and one does have a larger market.
Now onto Local Crafts Fairs
~ Nasty weather, low turn-outs, long hours of exposure to said nasty weather, seller’s permits and insurance are all part of selling directly to your customer. Having said that, the big draw is that you are offering a product and the buyer is looking, handling and appraising the product right there. No waiting for shipping, no information given at the electronic checkout, it’s just look, like, buy. There’s a lot to be said about this approach in our instant gratification society.
~ High cost of sales, the disposition of the shop owner and their willingness to display/market your product. These would all seem to be a major deterrent, but if you are in with a shop owner who has high foot traffic, this can mean $$$ for your Christmas budget, UNLESS you get paid after Christmas. With me, that would not be a problem, as I don’t have small children in the house.
So there you have it. And now that I’ve written it, down, it seems I will not Etsy again; at least, not at this time. It looks like the crafts fairs and consignment this year! Thanks for hearing me out, you guys! What do you all do?